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Joined 3 years ago
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Cake day: October 4th, 2023

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  • And I still use social media the way many people originally imagined it: as a way to stay connected. My feeds have always been a mix of far-flung relatives, old friends, and high school band chums (because, let’s be honest, band buddies are the best buddies). Most days, I carve out a little time after work to catch up with the people who matter.

    The last thing I’d want is for doing so to be…just more work. And yet, more than half of respondents agreed with the statement “Maintaining an online presence feels like work,” with about a third of those checking the “strongly agree” box. Only 16% disagreed, with the rest remaining neutral.

    A full 60% of Gen Z respondents feel the pain of maintaining a social presence. Perhaps they have a niggling hope that they might still be discovered as an influencer?

    I don’t really care about the following-people form of social media, the Twitter family. I’m more interested in the forum sort, the Reddit family. There, I don’t need to singlehandedly maintain a flow of content, because people aren’t coming to see @[email protected], but because they’re coming to see what’s going on in some community that I only incidentally participate in.